Privacy Policy

This website is operated by Imbue Core, the data controller responsible for your personal information. Our details are:

Operated by

Aniel Feyt, trading as Imbue Core (sole proprietor)

Contact email

info@imbuecore.com

Information Officer

Aniel Feyt (info@imbuecore.com)

We do not require you to create an account, and we do not sell your data. Depending on how you use the site, we may process:

• Analytics data - if (and only if) you accept cookies, Google Analytics collects information such as pages visited, approximate location, device and browser type, and referring source.
• Contact data - if you email us, we receive your email address and whatever you choose to include in your message.

On your first visit we show a cookie banner. No analytics or tracking scripts are loaded until you press Accept. If you press Deny, no tracking is loaded and any existing analytics cookies are cleared.

We use Google Analytics (provided by Google) to understand how the site is used. IP addresses are anonymised. You can change your choice at any time using the Manage Cookies link in the footer.

• To measure and improve how our website performs (with your consent).
• To respond to enquiries you send us.
• To keep the site secure and to comply with our legal obligations.

Where the applicable law is the EU/UK GDPR, we rely on your consent for analytics cookies, and on our legitimate interests for responding to your enquiries and securing the site. Where the Protection of Personal Information Act (POPIA) applies, we process your information on the basis of your consent and our legitimate interests.

We share data only with service providers who help us operate the site, and only as needed. Our current processors include:

• Google Analytics - website analytics, if you consent.
• Netlify - website hosting and content delivery.

We do not sell your personal information or share it for advertising.

Some of our processors (such as Google) may store or process data outside your country. Where this happens, we rely on appropriate safeguards such as the European Commission’s Standard Contractual Clauses or an adequacy decision.

We keep analytics data for no longer than 14 months and email correspondence for no longer than 24 months, after which it is deleted or anonymised.

Depending on where you live, you may have the right to access, correct, delete, or restrict the processing of your personal information, to object to processing, and to data portability. You can also withdraw consent at any time via Manage Cookies. To exercise any of these rights, contact us at info@imbuecore.com.

Our website is not directed at children under the age of 18, and we do not knowingly collect their personal information.

We may update this policy from time to time. When we do, we will revise the “Last updated” date above and, where appropriate, notify you.

If you have any questions about this policy or how we handle your data, contact us at info@imbuecore.com.

If you are not satisfied with our response, you have the right to lodge a complaint with your data protection authority. In South Africa, this is the Information Regulator (South Africa) (inforegulator.org.za).

This policy is governed by the laws of South Africa.